LIVE: Why India Pulled the Plug on 10-Minute Deliveries | Vantage with Palki Sharma

For years, India’s quick-commerce apps promised the impossible — groceries, gadgets, even iPhones at your doorstep in just 10 minutes. It felt like magic, and millions embraced it. But behind that countdown was a delivery rider under immense pressure. After nationwide protests by gig workers, the Indian government has stepped in, urging platforms to drop the rigid 10-minute deadline over safety concerns. Companies are already complying. So why did the Centre intervene, what triggered the backlash, and what does this mean for India’s booming quick-commerce industry and its workers? Palki Sharma tells you.

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