6 AEO Trends To Get Your Brand Recommended By AI (2026 HubSpot Report)
AEO vs SEO: Discover the 6 trends separating brands AI recommends from brands buyers have to search for themselves.*Get the data behind every trend in this video — download HubSpot's FREE 2026 State of AEO Report:* 🔗https://clickhubspot.com/278j
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AEO (Answer Engine Optimization) is changing how buyers discover brands — and most marketers don't even know they're losing ground.
In this video, we break down 6 key AEO trends from HubSpot's 2026 State of AEO Report, covering how to get cited by AI, why your AI SEO 2026 strategy isn't enough anymore, and exactly how to fix your AI visibility across ChatGPT, Perplexity, and Gemini.
Whether you're an SMB owner, marketer, or entrepreneur, this is the clearest breakdown of Answer Engine Optimization you'll find — with a step-by-step action plan you can start today.
00:00 AEO vs SEO, Are they the same?
01:33 Trend 1: AI Answers Are Buying Decisions
04:25 Trend 2: Most Brands are "Doing AEO" Wrong
07:01 Trend 3: The Content Types AI Actually Cites
09:35 Trend 4: Your Page Structure is Losing You Citations
12:33 Trend 5: Your AEO Strategy Stops Too Early
14:49 Trend 6: SEO and AEP Are Not Rivals
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