What Criminals Want and Why We Want It Too | Cheah Phaik Kin | TEDxUTAR

hat do people who commit crimes really want—and how different are their desires from everyone else’s?

Security, success, recognition, and belonging are universal human needs. Yet the ways people pursue them can lead down very different paths. Drawing on her experiences as a university professor and volunteer police officer in Malaysia, as well as her research involving prisoners and police volunteers, Dr Cheah Phaik-Kin explores how connection and exclusion shape human choices.

Through stories from the field, Dr Cheah reveals that when individuals feel supported, valued, and included, they are more likely to use their strengths in service of others. When they feel rejected or disconnected, however, those same human needs can sometimes lead to harmful decisions.

Creating safer communities therefore requires more than preventing crime; it begins with everyday acts that foster dignity, belonging, and shared responsibility. Dr Cheah argues that when people recognize that their well-being is connected to the well-being of others, they become more inclined to protect their communities rather than harm them. This shared sense of responsibility is what can move society “Towards a Better Now.” Professor Dr Cheah Phaik Kin moves between two worlds that rarely meet. By day, she teaches as a professor at the Faculty of Arts and Social Science, Universiti Tunku Abdul Rahman, Malaysia. In her free time, she serves as a volunteer officer in the Royal Malaysia Police Volunteer Reserve. With over 20 years of experience in education, research and communication, her work examines volunteer policing, crime prevention, public safety and community engagement. She is a Visiting Professor at the University of Central Florida and a Visiting Fellow at the University of Northampton. Her contributions have earned her UTAR’s Teaching Excellence and Research Excellence Awards, as well as the Country Award – Malaysia and Security Researcher Award at the 2025 Top Women in Security ASEAN Awards. Through research, education and service, she explores why people who want similar things can make different choices—and how connection, inclusion and shared responsibility can help build safer communities. This talk was given at a TEDx event using the TED conference format but independently organized by a local community. Learn more at https://www.ted.com/tedx Receive SMS online on sms24.me

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