Why Did These Trucks Look Like Aliens? The Story of the Most Controversial Designer

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As visionary as he was controversial, Luigi Colani was an industrial designer responsible for some of the most radical concepts of the 20th century. Trained in schools of sculpture and aerodynamics, rather than under traditional industrial design education, he managed to develop an entire philosophy based on biomorphic forms, inspired by nature and the human body itself something that earned him the open rejection of the industrial design community.

Even with this rejection, Colani managed to develop bodyworks for brands such as Fiat and Abarth, working even on Formula 1 projects or unique creations based on iconic models from legendary brands like Ferrari. However, his vision regarding airflow led him to develop what would be one of his greatest projects: conceptual heavy-duty trucks, developed on platforms such as Mercedes Benz, capable of saving up to 40% thanks to their aerodynamics and futuristic appearance.

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