Design, Prototype, Manufacture, & Marketing a Product – The Encore Keyboard

Learn the process of how I created a unique wood and metal custom keyboard, the Encore, and brought this product to market.
🛍️ Thanks to @shopify sponsoring this video: https://www.shopify.com/matthewencina/

▬▬▬▬ Video Overview ▬▬▬▬
In this video, I share the year-long journey of designing a custom mechanical keyboard and bringing it to market. This detailed walkthrough covers the entire process from initial concept development to design, prototyping, manufacturing, and marketing.

Discover how I collaborated with Mode Designs to create a unique keyboard combining wood and metal. Gain insights into the challenges we faced and the unexpected solutions we discovered.

I created this documentary video for those interested in industrial product design, custom mechanical keyboards, or the process of bringing an idea to life.

▬▬▬▬ Links & Resources ▬▬▬▬
Using some of the links below, I may receive a small commission at no extra cost to you. This is the easiest way to support me and helps me continue making content like this for you. Thank you 🙏

🪵 Learn all about the Encore Keyboard and how to buy it: https://www.modmusings.com/modmusings-encore-keyboard

⌨️ New to custom mechanical keyboards? Check out my guide: https://www.modmusings.com/how-to-build-a-mechanical-keyboard

✍🏽 Read my article about skill development and practice: https://matthewencina.medium.com/ten-ways-to-practice-better-and-stick-to-it-7277e2fa3aeb

🎥 My video gear: https://kit.co/MatthewEncina/matthew-encina-s-essential-video-kit

🏢 Find out all the details of my office on my blog 🖥️ https://www.modmusings.com/blog/mod-musings-creative-studio-tour/

🎧 Did you like the music? It's from Musicbed. Start a free trial: https://fm.pxf.io/matthewencina

▬▬▬▬ Video Chapters ▬▬▬▬
0:00 – How this project came to be
1:05 – The project goals
1:22 – How I use mood boards in my process
1:44 – Starting with rough sketches
2:13 – Presenting my ideas to my partners at Mode Designs
3:22 – Initial designs
4:12 – Coming up with a name for the product
4:41 – Learning CAD modeling, Fusion 360
5:38 – Designing dozens of iterations over months of work
7:57 – Getting feedback from our manufacturer
9:07 – Finalizing colors and materials for the product
9:38 – The manufacturing process of a custom mechanical keyboard
10:45 – Reviewing the product prototypes
11:30 – Discovering an unexpected problem
12:21 – Designing the product packaging
13:49 – Marketing the product: photos, website, press, content, events
15:06 – Shopify sponsored segment: The story of Mode Designs
16:18 – Building the Encore keyboard, and sharing my reflections about the process
20:09 – Encore typing sound test, Configuration 01
20:35 – Encore typing sound test, Configuration 02
20:58 – Encore typing sound test, Configuration 03
21:23 – Encore typing sound test, Configuration 04
21:47 – The Encore keyboard is live

▬▬▬▬ Follow for more ▬▬▬▬
My design studio and blog: https://modmusings.com
Instagram: https://instagram.com/mod.musings/
Personal Website: https://matthewencina.com
Personal Instagram: https://instagram.com/matthewencina/

▬▬▬▬▬ Credits ▬▬▬▬▬
Created by Matthew Encina
© 2024 Mod Musings, Inc.

#ProductDesign #MechanicalKeyboard #industrialdesign #modmusings #matthewencina #desksetup #designprocess

▬▬▬▬
DISCLAIMERS:

We are a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for us to earn fees by linking to Amazon.com and affiliated sites. Receive SMS online on sms24.me

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