AI Marketing Trends 2026: 6 Moves Top Teams Are Making
Get the free 2026 State of AI for Marketers report, based on a survey of 1,700+ marketers: https://clickhubspot.com/nmqj.AI marketing trends in 2026 are separating teams that merely use AI from the 10% transforming how they work.
In this video, we break down six practical AI marketing trends shaping what high-performing teams do differently: AI maturity, AI agents, proprietary data, AI skills, faster feedback loops, AEO, and AI-powered personalization.
You’ll learn how to identify your team’s AI maturity stage, build connected AI agent workflows, improve AI outputs with CRM and campaign data, develop the skills modern marketing teams need, and turn campaign data into faster decisions.
Chapters:
00:00 Only 10% Are Transforming With AI
00:14 The AI Marketing Maturity Gap
01:10 Trend 1: Know Your AI Maturity Stage
03:09 Trend 2: How to Build AI Agent Workflows
05:20 Trend 3: Give AI Better Data
06:50 Trend 4: Build the Right AI Skills
08:44 Trend 5: Create Faster Feedback Loops
10:15 Trend 6: AEO and AI Personalization for Marketers
12:28 The AI Marketing System for 2026
Whether you’re a marketer, marketing leader, creator, or small-business owner, this guide will help you move beyond AI experimentation and build a more effective marketing system.
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