How Greenhouse transformed their site into a marketing-owned growth engine with Webflow
Greenhouse helps over 7,000 companies hire better – but their old CMS was holding the marketing team back. Every design tweak went into a dev queue. Publishing required agency involvement. And the team spent more time maintaining servers than running campaigns.So they migrated their entire site to Webflow – 1,000+ pages, zero downtime – with Certified Enterprise Partner HappyCog. The results: 40% conversion improvement on demo request pages, 2x faster execution on page updates, and event pages that now take hours instead of weeks.
In this video, hear directly from the Greenhouse team – including their CMO, VP of Marketing, and Senior Digital Producer – on what changed, how the migration worked, and why the site went from a bottleneck to their most valuable marketing asset.
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