Claude for Small Business: Build a Full Marketing Campaign (6 Rules)
*Get the free Complete Guide to Claude, including prompts to help you build your marketing campaign:* https://clickhubspot.com/k0muLearn how to use Claude for small business marketing in this step-by-step tutorial. Follow six rules to create a campaign plan, landing page, lead magnet delivery email, and two weeks of social posts, in one consistent voice.
I built this campaign for a brand that hasn’t launched yet, all in one afternoon. In the video, I’ll show you how to set up a Claude Project, connect your tools, build each asset step by step, and turn your process into a reusable skill.
You’ll learn the 6 rules that make Claude actually save you time:
Brief it: give Claude the context a new hire would get on day one
Onboard it: set up a Claude Project so you never re-explain your business
Give it access: connect Claude to Drive, your CRM, and the tools you already use
Start small: plan first, then build your landing page and email section by section
Give feedback: turn every approved piece into the starting point for the next one
Hand it off: save your process as a Claude skill so it’s repeatable
Whether you’re a solo creator, a small business owner, or a lean marketing team, this walkthrough shows how to use Claude for small business marketing without a big team or a developer.
*Get the free Complete Guide to Claude:*
https://clickhubspot.com/k0mu
CHAPTERS
0:00 Intro: I Built a Full Campaign in One Afternoon
1:10 Rule 1: Brief It (Give Claude Context)
3:17 Rule 2: Onboard It (Set Up a Claude Project)
5:10 Plan Your Whole Campaign With Claude
6:18 Rule 3: Give It Access (Claude Connectors)
7:18 Rule 4: Start Small (Build the Landing Page)
8:51 Build the Email + HubSpot Campaign Agent
10:10 Rule 5: Give Feedback (Design Your Posts)
12:10 Rule 6: Hand It Off (Claude Skills)
13:20 Recap + Your First Step
🎓 FREE MARKETING COURSES
• Social Media Marketing:
https://clickhubspot.com/Social-Media-Certification
• Email Marketing:
https://clickhubspot.com/Email-Marketing-Certification
• Taking Your Business Online:
https://clickhubspot.com/Business-Online
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ABOUT HUBSPOT
HubSpot is a leading growth marketing platform that empowers thousands of companies with the tools they need to grow better. On the HubSpot Marketing YouTube channel, you’ll find marketing tips, templates, and tutorials on social media, email marketing, SEO, business trends, and more.
DISCLAIMER
The videos on our YouTube channel are for informational purposes only, and are not intended as an endorsement for any of the products or services that we feature.
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