THE BRAND DEAL DESK: Be That Pitch

Episode 2 is all about the pitch. Learn how to identify the right brands, how to approach them with confidence, and how to use YouTube's Media Kit - a handy feature in YouTube Creator Partnerships that bundles your audience data, content performance and channel metrics into one sharp, pitch-ready document that does the talking for you.

Erin and Grace sit down with Morfo - Creator, interviewer and someone who has turned the art of the pitch into a genuine superpower. Grace also dials in with Jessica Joseph, founder of Season 25, a full service talent-first management company - to hear what a brilliant pitch actually looks like from the brand side of the desk, and why YouTube's multi-format reach gives both Creators and brands a serious competitive edge.

Then in The Brand Deal Breakdown segment, the team explores how YouTube Creator Partnerships supports the three crucial steps every Creator needs to follow to turn their brand partnership dreams into reality.

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