The 90-Day Blueprint to ₹1 Crore/Month (Step-by-Step) | Blinkit + Zepto + Swiggy
Are you planning to launch your brand on Blinkit, Zepto, or Swiggy Instamart? Or do you want to become a Quick Commerce marketing expert? In this masterclass, I sit down with Sunny, founder of Growpreneur, who brings over 8 years of experience in E-commerce and Quick Commerce.We move past the theory and dive deep into the actual seller dashboards, teaching you how to manage inventory, run high-ROAS ads, and understand the unit economics of the 10-minute delivery world.
📌 What You Will Learn in This Video:
Product Selection: Why "repeatable behavior" is the secret to winning on Blinkit.
The Seller Dashboards: A live walk-through of the Blinkit, Zepto, and Instamart backend.
Ads Strategy: How to run Product Boosters, Search Ads, and Banner Ads effectively.
Unit Economics: A reality check on commissions, fulfillment fees, and storage costs.
Inventory Management: Why "Fill Rate" is the most important metric you aren't tracking.
The 90-Day Plan: A step-by-step roadmap
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Timestamps:
00:00 - Introduction to Quick Commerce
01:04 - What products should you launch? (Repeatability vs. Impulsive)
05:43 - The Reality of being a Seller on Quick Commerce
12:38 - Onboarding Process: Documentation & Approval
14:19 - Blinkit Masterclass: Keyword Research & Analytics
26:07 - Understanding Blinkit’s Trial & Level Model (L1 to L4)
33:03 - Deep Dive into Costs: Commissions & Hidden Fees
01:10:11 - Zepto Masterclass: The Vendor Model vs. Seller Model
02:08:23 - Zepto Atom: Is the Paid Analytics Tool worth it?
02:24:43 - Running Ads on Zepto: SP, SB, and SD Ads
03:01:06 - Swiggy Instamart Masterclass: Managing Supply & POs
03:18:02 - Instamart Ads: Item Ads vs. Banner Ads
03:38:17 - Top 5 Metrics every Q-Comm expert must track
03:51:20 - The 90-Day Scaling Roadmap
Key Metrics to Remember:
Fill Rate: Aim for 80% - 95% to keep the algorithm's trust.
DOH (Days on Hand): Track your inventory at a city/cluster level.
Contribution Margin: Calculate your profits after the 30-40% marketing burn.
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