Millennials vs Gen Z: The SHOCKING Truth About Debt, Alcohol & 10-Minute Delivery | IBP 49
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👉 VIDEO INTRODUCTION:
Gen Z drinks 28% less alcohol, but takes 50% of all personal loans. They hold just 4% of total bank deposits, yet drive the biggest consumption shift India has ever seen.
To understand this massive shift, we sat down with:
* Sameer Shetty, Head of Digital Business & Transformation, Axis Bank
* Madhivanan Balakrishnan, CEO of Apollo 24|7
* Akhil Gupta, Co-founder of NoBroker
If you’re building a brand, scaling a startup, or trying to decode the behaviour of the 'New' Indian consumer, this conversation will change how you look at the market.
👉 TIMESTAMPS:
00:00 Intro
01:41 Episode Agenda
03:56 What Makes Gen-Z Different
06:00 Learnings from Sameer sir (Axis Bank)
06:45 Gen-Z & Health Choices
09:53 Fastest-Growing Healthcare Segment
10:35 Learnings from Madhivanan sir (Apollo 24|7)
11:31 Buying vs Renting
16:16 Using WhatsApp for Business
22:19 Why Gen-Z Prefers Voice on WhatsApp
24:08 Ask Apollo Explained
26:52 Whatsapp first approach for Banking
31:10 Why Founders can't Ignore Whatsapp
31:51 Fintech White Spaces
33:07 Healthcare White Spaces
37:34 Building Trust with Gen-Z
47:27 Key Takeaways from the episode
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