ECONOMÍA EMOCIONAL: No compramos cosas, compramos bienestar
¿Alguna vez pagaste por un café solo para acariciar un gato? ¿O compraste un peluche que te “prepararon” como si fuera una hamburguesa? En China, esto no es un capricho: es una tendencia que ya mueve 2 billones de yuanes al año.En este episodio de Café de CGTN, Deng Ying e Ivette Aranda exploran el fascinante mundo de la economía emocional. Desde conciertos masivos que reúnen a 400 mil personas, hasta cafés de mascotas, juegos de escape, parques temáticos inmersivos, blind boxes, peluches con historia y hasta robots que te preguntan “¿cómo estás?”.
La conclusión: cada vez consumimos menos por necesidad y más por bienestar, compañía y emoción.
¿Y tú, qué has comprado últimamente solo porque te hizo sentir bien? Cuéntanos en los comentarios. #CafédeCGTN #economíaemocional #China #mascotas #desestrés #emotionaleconomy #lifestyle #Biz
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YouTube is a free video sharing website that makes it easy to watch online videos. You can even create and upload your own videos to share with others. Originally created in 2005, YouTube is now one of the most popular sites on the Web, with visitors watching around 6 billion hours of video every month.
