How to Sell Through Your Content in 2026 (Without Being Salesy)
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Most creatives assume that if they make good content, clients will eventually show up.
But attention alone doesn’t turn into opportunity.
In this video, Chris breaks down why many creators get views, engagement, and even followers, yet still struggle to generate real conversations or paid work. The issue isn’t effort. It’s intention, positioning, and how content connects to the next step.
This is a grounded look at how inbound content actually works when done well; and why selling doesn’t mean being loud, pushy, or desperate.
In this video, you’ll learn:
Why “good content” often fails to generate clients
The difference between selling in your content vs. selling through it
How inbound content replaces chasing with long-term leverage
Why platform mismatch kills otherwise solid content
How to turn warm engagement into real conversations
The common profile and positioning mistakes that break trust
Why most creatives overestimate DIY audiences and miss real buyers
If you’re consistently creating, distributing, and still wondering why nothing converts, this video will help you identify what’s actually broken and what to fix first.
If you want help designing content that leads to clarity, confidence, and real opportunities, Content Lab was built to support that work.
⏱️ Timestamps:
0:00 – Intro
0:46 – The missing link between views and clients
2:15 – When the problem isn’t the algorithm
5:05 – Selling through content (not inside it)
9:03 – Optimizing Your Social Profile
11:45 – Outro
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Host: Chris Do (Bald Asian Guy Talks About Business)
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