The Corporate Bitcoin Bull Market Is Just Beginning w/ Matt Cole | Bitcoin for Corporations Ep. 3

In this special edition of The Bitcoin For Corporations recorded at Bitcoin 2025, host Pierre Rochard sits down with Strive Asset Management CEO Matt Cole to explore cutting-edge corporate Bitcoin strategies. From reverse mergers to proprietary alpha plays, Cole outlines how Strive is reimagining what a Bitcoin treasury company can be.

They dig into ESG pushback, time arbitrage, and why the opportunity has never been greater given that under 1% of companies currently hold Bitcoin. It's a masterclass in first-principles thinking for CFOs and Bitcoiners alike.

Guest: Matt Cole, Strive Asset Management CEO
Host: Pierre Rochard, The Bitcoin Bond Company CEO

Chapters:
00:00 – INTRO: Live from Bitcoin 2025
00:32 – Strive’s Reverse Merger Strategy
01:10 – Why Less Than 1% of Companies Hold Bitcoin
02:00 – Beta vs. Alpha: Strive’s Strategic Edge
03:00 – Tax-Free Bitcoin-to-Equity Exchange
04:20 – Raising $750M in PIPE + $750M in Warrants
05:40 – The Bitcoin Treasury Flywheel Explained
07:00 – Biotech Arbitrage: Buying Stranded Cash
08:10 – Mt. Gox Claims as Discounted Bitcoin
09:30 – Why Corporations Have a Longer Time Horizon
10:40 – Strive’s Mission: Financial Freedom + Activism
11:15 – Bitcoin as the Corporate Opt-Out from Inflation

🔶 Learn more about Bitcoin for Corporations and join our Network: https://b.tc/corporations
🔶 Connect with Matt Cole on X: https://x.com/ColeMacro
🔶 Connect with Pierre Rochard on X: https://x.com/BitcoinPierre

⭐ This episode of the Bitcoin for Corporations Show is sponsored by LEDN, a leading provider of Bitcoin-backed loans.

👉 Visit their website at https://www.ledn.io/ to learn more!

#BitcoinForCorporations #AssetManagement #MattCole #BitcoinTreasuries #AlphaStratgies #CorporateBitcoin #PierreRochard #BitcoinAlpha #BitcoinBeta #Strive #BitcoinFinance #BitcoinAdoption #BitcoinPodcast #BitcoinStrategy #BitcoinBalanceSheet #BitcoinCorporations #BitcoinCapitalMarkets #Bitcoin2025 #bitcoinmagazine

DISCLAIMER: The views and opinions expressed in this show are those of the participants and do not necessarily reflect the official policy or position of BTC Inc., Bitcoin Magazine, Bitcoin for Corporations, or any affiliated entities. This content is provided for informational and educational purposes only and should not be construed as investment, legal, tax, or accounting advice. Nothing contained in this show constitutes a solicitation, recommendation, endorsement, or offer to buy or sell any securities or financial instruments. Viewers should consult their own advisors before making financial or business decisions. Receive SMS online on sms24.me

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