How to show up in AI search – Webflow tutorial
AI search is changing how people discover brands, and most teams can’t track or improve it.In this video, you’ll learn how Webflow AEO helps you measure visibility in AI answers, identify what’s holding you back, and fix it fast using AI-powered recommendations.
We break down how AI discovery works, what signals actually matter (like visibility score, citations, and AI-referred traffic), and how to take action using Webflow’s Measure → Recommend → Act workflow.
You’ll also see real examples of fixing structured data issues and creating content that gets cited in AI answers.
If you want your site to show up in tools like ChatGPT, Claude, and beyond, this is where to start.
Chapters:
00:00 — AI Search Just Changed Everything
00:52 — What AEO Actually Means
01:45 — The Webflow AEO Loop (Measure → Act)
02:50 — Meet the AI Agents
03:55 — The 3 Data Signals That Matter
05:05 — Tracking AI Visibility & Traffic
06:35 — Prompts: The New Keywords
07:55 — Recommendations: What to Fix
09:05 — Example Fixes (Schema + Content)
10:00 — The AEO Flywheel (Understand → Ship)
Read more about AEO in Webflow:
https://webflow.com/blog/introducing-webflow-aeo
Learn more about AEO in Webflow:
https://webflow.com/feature/aeo
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