Bitcoin Hits ATH as BTC Corporate Treasuries Go Parabolic
Ben Workman, CIO of Swan, breaks down the accelerating adoption of Bitcoin as a corporate treasury asset. From Sequans’ $384M Bitcoin move to the rise of preferred products, he shares how institutions are reshaping balance sheets for the digital era.Ben also reflects on his shift from basement recordings to mainstream media, and why conviction—not trading—is driving the next wave of Bitcoin adoption.
00:00 Introduction and Welcome
00:26 Behind the Scenes of Bitcoin Media
01:33 The Importance of Spreading Bitcoin Awareness
03:52 Personal Experiences and Public Engagement
07:06 Bitcoin Community and Conferences
10:21 Insights from Mainstream Media and Finance
14:58 Career Advice for Entering the Bitcoin Space
18:20 The Future of Investor Relations
20:54 Preferred Products and Business Models
23:24 Where to Find Ben Workman
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