How to Run Your Business and Reinvent It at the Same Time | Singularity University

Part of the Singularity Discussion Series

Companies are really good at executing. They know how to ship products, serve customers, and hit quarterly targets. And that's exactly why their disruptive innovation projects keep failing.

It's not about lacking vision or smart people. It's that the very infrastructure that makes you successful today—sales channels, distribution networks, existing customers, org charts—actively strangles anything that doesn't fit the current model.

And right now, with AI reshaping entire industries, that's becoming an existential problem.

Jody Medich has lived this at Microsoft and Google. She's seen brilliant innovation projects get crushed by organizational antibodies. She's also seen what actually works when you need to transform while keeping the lights on.

In this conversation, we'll discuss the things that are keeping executives up at night:
- How do you create space for real innovation without abandoning what's working?
- What organizational structure actually allows disruptive ideas to reach the market?
- When do you separate the new business unit, and how do you protect it?
- What does it take at the leadership level to make this happen?

Jody will share the frameworks she's used, the mistakes she's watched companies make, and what "AI-native" companies are doing differently.

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