Houston Crosta: ''My Life After Royalty Exotic & Fake Rich Renters''
Watch the full episode here! ๐ https://youtu.be/chuidAxYHhwHouston Crosta founded Royalty Exotic Cars in Las Vegas, one of the biggest supercar rental brands and YouTube channels out there. We get into how he went from cable guy to building Royalty, selling his hot chicken chain, and going all in on his rental software business. Youโll learn why focusing on one business wins, how to spot fake money online, and what it really costs to build something big.
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0:00 Preview
0:23 Dealing With Hate and Proving People Wrong
1:18 Real Businesses vs Instagram Wealth
3:17 The Problem With Course Sellers
5:43 Fake-Rich Customers and Declined Cards
6:36 Why I Kept the Royalty Brand
7:48 Moving From Supercars Into Software
8:41 The Reality of Renting Cars and Relying on Turo
10:33 From Cable Guy Back to Tech
11:33 Two Years Building a New Business
12:27 How the Rental Software Works
13:07 The Numbers Rental Businesses Overlook
14:14 Helping Small Businesses Compete
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