How Real Beta Testing Reveals What Users Actually Want
Collecting feedback in the environment where people actually use the product changes what you learn. Garrett Lang ran beta events at real restaurants with PlateRate and learned which part of the dining experience creates the strongest pull.In this Product Excellence clip, Garrett walks through how he validated PlateRate's core experience by putting the product in front of real diners at real restaurants. The feedback confirmed the product was solving the right problem, and it also revealed where the real emotional pull lives: the freedom of walking out without waiting for a check. Order, tip on the app, leave. No flagging down a server. No credit card exchange. The restaurant already knows you paid.
That kind of signal only shows up when you test in real environments with real users, and it shapes where the product goes next.
What You Will Learn:
- Why beta testing in real restaurants gives you signal that surveys and focus groups cannot
- How the most valued feature in PlateRate turned out to be the one Garrett did not lead with
- What "freedom" means in the context of a dining experience and why it matters for product design
- How validating before polishing saves time, money, and development cycles
🔗 Join The Product Way on Patreon for deeper strategies on product validation, finding real signal in user behavior, and building products that earn loyalty before you spend on growth: https://patreon.com/theproductway/membership
Members also get access to PM Select, a curated service that introduces PMs to hiring managers looking for product talent.
Garrett Lang is the Founder and President of PlateRate, the only pickup/delivery app that credits diners for trying the highest-rated menu items. PlateRate won the TPMAS (The Product Management Awards) award for Visionary Product of the Year 2019.
🔗 Connect with Garrett: https://www.linkedin.com/in/garrettlang1/ Receive SMS online on sms24.me
TubeReader video aggregator is a website that collects and organizes online videos from the YouTube source. Video aggregation is done for different purposes, and TubeReader take different approaches to achieve their purpose.
Our try to collect videos of high quality or interest for visitors to view; the collection may be made by editors or may be based on community votes.
Another method is to base the collection on those videos most viewed, either at the aggregator site or at various popular video hosting sites.
TubeReader site exists to allow users to collect their own sets of videos, for personal use as well as for browsing and viewing by others; TubeReader can develop online communities around video sharing.
Our site allow users to create a personalized video playlist, for personal use as well as for browsing and viewing by others.
@YouTubeReaderBot allows you to subscribe to Youtube channels.
By using @YouTubeReaderBot Bot you agree with YouTube Terms of Service.
Use the @YouTubeReaderBot telegram bot to be the first to be notified when new videos are released on your favorite channels.
Look for new videos or channels and share them with your friends.
You can start using our bot from this video, subscribe now to How Real Beta Testing Reveals What Users Actually Want
What is YouTube?
YouTube is a free video sharing website that makes it easy to watch online videos. You can even create and upload your own videos to share with others. Originally created in 2005, YouTube is now one of the most popular sites on the Web, with visitors watching around 6 billion hours of video every month.
